Unconfirmed: treat this as a rumor until Rockstar confirms it.
Unconfirmed: these are modeled estimates from analytics firm Sensor Tower, not figures published by Rockstar Games or Take-Two Interactive. Sensor Tower puts GTA 6 at roughly 7.71 million digital pre-orders about two weeks before launch, worth an estimated $751 million in gross revenue.
What the estimate claims
- 7.71 million digital pre-orders, with an estimated $751 million in gross revenue.
- PS5 takes 74% of estimated pre-orders, about $559 million. Xbox Series X|S has the remaining 26%, about $192 million.
- 89% chose the $100 Ultimate Edition, and 11% picked the $80 Standard Edition. Sensor Tower's earlier data shows that split was broadly consistent across both platforms.
- Demand looks front-loaded. Sensor Tower's Karl Kontus projects total pre-orders could reach about 25 million, rather than the 40 million-plus a standard trajectory might suggest.
Where it comes from
The numbers come from Sensor Tower's tracker. Kontus, the firm's senior vice president and general manager of Video Game Insights, gave the most detailed public estimate. The sources don't say how accurate Sensor Tower's past pre-order models have been, so treat this as a projection.
How credible is it
Several details support the picture of very strong early demand:
- GTA 6 digital pre-orders ran 148% ahead of Call of Duty: Modern Warfare 2 at the equivalent point before its 2022 launch. That comparison covers U.S. digital pre-orders only.
- Kontus compared the game to Cyberpunk 2077, which announced eight million pre-orders. That figure came from the publisher, not a modeled tracker, so the comparison is loose.
- Kontus's roughly $2 billion sales projection is an analyst estimate, not a forecast from Sensor Tower or the publisher.
- Broader analyst projections cited by GamesIndustry.biz range from about 25 million to more than 50 million units, without specifying launch, first-year or lifetime sales.
The reasons behind the PS5 and Xbox gap are not established, and pre-order buyers usually skew toward a franchise's most committed fans.
What Rockstar has said
Rockstar Games and Take-Two Interactive have not confirmed these pre-order or revenue figures. Until one of them publishes numbers, treat the 7.71 million total as a strong signal of demand, not an official count.